JG presents its new corporate image at Orgatec’18
JG presented its new corporate image, developed by Clase Barcelona, at the Oficina Orgatec’18 international trade fair.
A new image to illustrate our mission as a design, production and marketing centre for systems adaptable to each particular project, with a special focus on organisation of the workspace.
A new image based on the capacity to understand and act on the market by providing solutions and knowledge to designers, architects and planners.
A new identity to present two next-generation products designed by Ovicuo Design Barcelona on the basis of the new Well Organization Method (WOM) criteria.
WOM is a new way of interpreting workspace organisation. It focusses on the people and their routines in relation to the objects with which they coexist and the manner in which they are organised.
60/40, a new way of organising your space.
60/40 is a storage system for the front office with numerous individual and collective interior solutions that enable the creation of contemporary workspaces.
It is a modular programme that enables zoning, space generation and the articulation of workstations while providing connectivity, support areas, soft partitions, acoustic solutions and wall claddings.
Characterised by its asymmetrical doors, a perimeter accent, the opening system and the thickness permutations, it creates a play of shadows, volumes and depths.
The modules that comprise the system enable complete freedom of composition in the office with a variety of different heights and lengths, numerous accessories and steel shelves, all enriched by the colour palette, materials and upholstered surfaces.
Nodum – metallic, easily mounted, strong and 100% configurable.
Nodum is a collection destined to be one JG’s star products and connects with the positioning of the brand as a specialist in storage solutions.
A preliminary presentation of the system to test the market and add the improvements required to complete the project was made at Orgatec’18.
Nodum arrives with the firm intention of providing convincing product advantages to achieve a significant share of the metal storage market.